Digital Marketing Manager, London W3 7QE

ABOUT CITY HARVEST

Est. 2014, City Harvest London food charity rescues nutritious surplus food from farms, manufacturers, wholesalers, and retailers, and delivers it, for free, toâ¯over 130,000 people a week via organisations feeding those facing food poverty. Our HQ depot is in Acton, with a satellite site at New Covent Garden Market. City Harvest rescues food, people, and the planet by diverting food waste and providing life-changing support to communities across London.

Distributing free food for more than 1.3 million meals a month, our fleet of vans deliver to food banks, homeless shelters,â¯hostels, soup kitchens,â¯mental health charities, projects supporting the elderly and socially isolated, social pantries, communityâ¯kitchens, refugee hostels, schools and nurseries,â¯family centres and domestic abuse refuges.â¯Join our passionate mission to reduce waste and feed London, with opportunities to grow while making a real difference.

ABOUT THE ROLE

Key stakeholder comms

• Brand management
• Digital campaign marketing
• Impact reports and case studies
• Website, SEO marketing
• Email marketing - GDPR compliant

Internal comms

Staff newsletter, WhatsApp, social media broadcasts.

Campaigns

Creating content for various annual fundraising, volunteer, food-sourcing campaigns.

Brand

Responsible for all branded marketing communications, across socials, website, marketing materials, event presentations, media, and partner comms.

Content Creation

Design trusted content to achieve organic reach, with broad messaging to support department KPIs, volunteer and donor engagement.

Press

Press office management, press release writing, image archiving.

KEY RESPONSIBILITIES

• Brand management
• Social media management
• Campaign management
• Newsletters - Mailchimp
• Content creation/ archiving
• Website updating / editorial
• SEO digital marketing
• Press office
• Creation of marketing materials
• Managing budget

KEY DELIVERABLES
Collaboration

• Internal comms: Ensuring consistency in appearance, accuracy, and tone across all communications between departments.
• Newsletter management for internal comms and external stakeholders
• External comms: Ensure CH is recognisable by partners, stakeholders, with a quality brand consistently applied across all materials, including its use by partner organisations.
• Manage stakeholder partnerships: PR, press releases, event materials, branding.

Support

• Cultivate good working relationships with all teams to ensure alignment with our core marketing and communication strategies:
• Assisting all departments in their internal and external communications needs
• Ensuring consistency and timely delivery of events and communications plans
• Orchestrate digital content strategies across all online platforms to driving traffic and engagement that translates to brand promotion and donor acquisition.
• Overseeâ¯theâ¯editorial calendar, includingâ¯internal and external teams, supporting all department KPIs and campaigns.â¯

Fundraising focus

• Assistâ¯in the delivery of the CHL fundraising strategy, corporate partnerships, COTY, challenge events, corporate volunteering, newsletters

Campaigns

• Guideâ¯content strategy to meet the needs of the organisation’s targets.
• Deploy successful marketing campaigns from ideation to execution.â¯
• Measure and report on the performance of marketing campaigns, gain insight and assess against goals.â¯

Financial responsibility

You will be responsible for managing the digital marketing budget, in line with the organisation’s scheme of delegation and financial procedures.

Organisation-wide responsibility

• Comply withâ¯relevantâ¯equality and diversityâ¯policies,â¯promoting a healthy working environment where all individuals are valued.â¯
• Comply withâ¯relevantâ¯health and safetyâ¯policies,â¯seekingâ¯to minimise hazards for others.â¯
• Comply withâ¯relevantâ¯data protectionâ¯policies, ensuring General Data Protection Regulations are consideredâ¯when making plans and decisions.â¯
• Work as part of a wider team, undertaking any other reasonable dutiesâ¯appropriate forâ¯theâ¯roleâ¯that may be required by the organisation.â¯

ABOUT YOU

• Sympathetic to and aligned with City Harvest’s mission.
• All-rounder and self-starter, with an intelligent perspective of the sector.

DESIRED SKILLS & EXPERIENCE

• 2+ years’ experience in a similar role and ideally in the third sector
• Strong time-management and organisational skills
• Experience with online community building
• Proficient with Canva
• Brand management experience
• Content marketing with GA knowledge
• Working in a range of roles across the communications and marketing mix
• Strong copy writer and attention to detail
• Excellent interpersonal and communication skills and the ability to build healthy work relationships
• Ability to cope with high work volumes and perform well under pressure
• Problem-solving skills and positive, proactive "can-do" attitude
• Technological proficiency in relevant software – e.g. proficiency in Microsoft Office, Outlook, and Google products

QUALITIES REQUIRED FOR SUCCESS AT CITY HARVEST

• Charitable
• Compassionate
• Community-focused
• Aspiring
• Trustworthy
• Collaborative team player

JOB DETAILS

• Job Type: Full-time, permanent, Monday to Friday
• Hours of Work: 9am – 5pm (with a 30-minute unpaid lunch break)
• Salary: £37,5000 per annum
• Place of Work: Unit 8, Acton Park Industrial Estate, London, W3 7QE

City Harvest London is an equal opportunities employer and is committed to creating an inclusive and diverse workplace. We believe in treating all employees, volunteers, candidates, and stakeholders with fairness and respect. We value the unique perspectives and experiences that individuals from different backgrounds bring to our organisation, and we strive to foster an environment that promotes equal opportunities for all.

We adhere to the Equality Act 2010, and our policy is to be fair and consistent in all aspects of our organisation. Our recruitment and selection processes are designed to select candidates based on their abilities and merits to perform the tasks required. All applications received will be dealt with confidentially and subject to our company's recruitment and selection processes. Employment is subject to satisfactory pre-employment checks and eligibility to live and work in the UK.

At City Harvest London, we embrace equality as part of our ways of working because we believe it is the right thing to do for our people, our community, and our success. We do not discriminate in employment based on race, religion, sexual orientation, national origin, political affiliation, disability, age, marital status, medical history, parental status, or genetic information.

Job Types: Full-time, Permanent

Pay: From £37,500.00 per year

Benefits:

• Additional leave
• Bereavement leave
• Canteen
• Casual dress
• Company events
• Company pension
• Cycle to work scheme
• Discounted or free food
• Flexitime
• Free or subsidised travel
• Free parking
• Health & wellbeing programme
• Life insurance
• On-site parking
• Paid volunteer time
• Private dental insurance
• Private medical insurance
• Sick pay
• Work from home

Work Location: Hybrid remote in London W3 7QE