Commercial Director, Chesham

This is not a conventional hire. Our client is Sundance — a 35‑year‑old deep‑tech electronics business based in Chesham, Buckinghamshire — is looking for a Commercial Director who will, over 12‑18 months, become its Managing Director.

The founder is ready to step back. He wants the right person to step forward and carry forward everything he has built.

Since 1989, Sundance has been quietly building high‑performance embedded processing systems — the kind of technology that powers robotics, computer vision, advanced sensing, and mission‑critical applications for some of the most demanding customers in the world. Stable. Profitable. Genuinely world‑class.

You know how to walk into a room full of engineers and earn their respect — not because you're the smartest technologist there, but because you understand what they're building and why it matters.

You've spent your career in B2B sales or business development in electronics, embedded systems, test & measurement, or a closely adjacent technical sector. You sell to engineers or alongside them. You're good at what you do, respected by your customers — and quietly wondering whether you could run something yourself one day.

• A defined pathway to Managing Director — not a someday promise, an actual plan
• Direct mentorship from a founder with three decades of deep domain knowledge
• A talented, stable engineering team who know their craft
• The chance to shape commercial strategy from day one in a profitable, respected business

Chesham, Buckinghamshire. On the Metropolitan Line — closer to London than you might think.