Marketing Executive, East Ham E6 1PW

We are seeking a proactive and results-driven Marketing Executive with experience in digital marketing within the legal sector. The ideal candidate will have hands-on experience managing Google and Meta advertising campaigns, PPC, SEO strategies, and other online marketing initiatives. You will play a key role in driving client engagement, brand awareness, and business growth.

Key Responsibilities:

• Plan, execute, and optimise Google Ads and Meta Ads campaigns, ensuring maximum ROI.
• Manage PPC campaigns, including keyword research, bid management, ad copy creation, and performance monitoring.
• Develop and implement SEO strategies to improve website visibility, search rankings, and organic traffic.
• Conduct market research, competitive analysis, and reporting to support strategic marketing decisions.
• Collaborate with internal teams and external agencies to create marketing content, including blogs, social media posts, newsletters, and promotional materials.
• Monitor, analyse, and report on digital marketing performance using analytics tools, providing actionable insights.
• Stay up-to-date with digital marketing trends, best practices, and legal marketing regulations.
• Support broader marketing initiatives, campaigns, and events as required.

Requirements:

• Minimum 1 year of experience in a marketing role within a law firm or legal services environment.
• Proven experience with Google Ads, Meta Ads, PPC, and SEO tools.
• Strong understanding of digital marketing strategies, analytics, and reporting.
• Excellent written and verbal communication skills, with attention to detail.
• Ability to manage multiple projects, meet deadlines, and work independently.
• Creative mindset with a focus on results and continuous improvement.

Desirable:

• Experience with content marketing, email campaigns, and social media management.
• Knowledge of legal marketing regulations and best practices.
• Familiarity with marketing automation tools and CRM systems.

Job Types: Full-time, Permanent

Work Location: In person