Area Sales Manager, Guildford

Commercial Vehicle Equipment | South | Field Based

A well-established manufacturer and supplier of commercial vehicle workshop equipment is looking to appoint an Area Sales Manager to support continued growth across the South of England.

This is a field-based role managing a defined territory, developing relationships with existing customers while identifying new opportunities across the commercial vehicle workshop sector.

One of the key attractions of this position is the strength of the company’s marketing function. The business is a recognised leader in its sector and invests heavily in marketing activity that consistently generates a high volume of high-quality inbound enquiries, providing the sales team with strong opportunities alongside territory development.

The role also offers a highly achievable OTE, with a well-established product portfolio and strong brand reputation within the industry.

The Role

• Manage and grow relationships with existing customers across your territory

• Identify and develop new business opportunities within commercial vehicle workshops

• Promote a range of specialist workshop equipment including lifts, brake testers and related products

• Convert inbound sales enquiries generated through the company’s marketing activity

• Plan and manage your sales territory to maximise growth opportunities

• Attend regular sales meetings and contribute to wider commercial strategy

• Travel across the region with occasional overnight stays where required

The Candidate

This role would suit a driven field sales professional who enjoys building relationships, managing a territory and developing new business opportunities.

You will likely bring:

• Experience in a B2B sales or field sales environment

• Strong communication and relationship-building skills

• A proactive approach to identifying and developing opportunities

• Good planning and organisation to manage a regional territory effectively

• A customer-focused mindset and the ability to work as part of a collaborative team

• A full UK driving licence is required and comfortable with one night a week away (fully expensed).

This is an excellent opportunity to join a growing business with a strong reputation in its sector, a supportive sales team and a marketing engine that helps generate consistent opportunities for the field sales team.