United Kingdom

Global Marketing Lead (12-Month Interim), London

Global Marketing Lead (12-Month Interim), London
Description

Requirements
  • The role requires someone comfortable operating with autonomy, making decisions, and leading through complexity,
  • A commercially minded marketing leader with strong B2B experience,
  • Comfortable operating in a global, multi-market environment,
  • Strong commercial mindset, with a focus on impact and ROI,
  • Confident decision-maker, able to prioritise and make trade-offs,
  • Excellent stakeholder management and influencing skills,
  • Ability to simplify complexity and communicate clearly at a senior level,
  • A hands-on, pragmatic approach, someone who enjoys being close to the work as well as setting direction,
  • Experience working in B2B marketing, ideally within consulting or professional services,
  • Experience leading teams or functions, with a track record of delivery and execution,
  • Experience working across global or multi-regional marketing environments,
  • Proven ability to deliver commercially impactful marketing activity,
  • Experience managing budgets and multi-channel marketing environments,
  • Experience working with senior stakeholders
What the job involves
  • We’re looking for an experienced Global Head of Marketing to join on an initial 12-month maternity cover, leading our global marketing function,
  • Marketing plays a central role in how we build our brand, differentiate in key markets, and drive commercial performance,
  • This role will ensure we maintain momentum, deliver against strategic priorities, and continue to operate as a high-performing, globally aligned function,
  • You’ll step into an established model and be expected to provide clear direction, prioritisation, and oversight across a complex, multi-channel environment, while remaining closely connected to execution and delivery,
  • This is a hands-on leadership role,
  • You will operate as a player-coach: setting direction while actively shaping campaigns, guiding output, and staying close to performance and delivery across the team. This is not a purely strategic or advisory position,
  • There is potential for this role to extend beyond the initial 12-month period, depending on business needs and performance,
  • This is a fast-paced, high-accountability environment where clarity, pace, and quality of execution matter,
  • We are a lean, high-performing team, so this role suits someone who enjoys being in the detail and actively driving work forward, not just directing from a distance,
  • You’ll need to move comfortably between strategic thinking and hands-on execution on a daily basis,
  • Strategic leadership:,
  • Own and drive the global marketing strategy and plan,
  • Translate business priorities into clear, actionable marketing direction,
  • Set priorities across sectors, campaigns, and regions,
  • Lead the development of the next global marketing strategy and annual plan,
  • Ensure alignment and consistency across global and group marketing teams,
  • Balance strategic ownership with active involvement in execution and delivery,
  • Campaigns, brand & digital performance:,
  • Actively shape and drive delivery of major campaigns and strategic marketing initiatives,
  • Ensure activity is aligned to pipeline generation,
  • Lead digital marketing strategy and stay close to performance, optimisation, and key channel decisions,
  • Drive external brand positioning through campaigns, content, and thought leadership,
  • Prioritise activity based on commercial impact and return on investment,
  • Team leadership:,
  • Lead and develop the global marketing team, with oversight across a multi-disciplinary function,
  • The includes leading team members both in the UK and US,
  • Provide clear direction, structure, and accountability,
  • Ensure integrated execution across brand, digital, and communications,
  • Maintain high standards of delivery, pace, and performance,
  • Remain closely involved in output quality and key deliverables across the team,
  • Budget & planning:,
  • Own and manage the global marketing budget,
  • Allocate and optimise spend in line with strategic priorities,
  • Make clear, commercially driven trade-off decisions,
  • Lead planning and budgeting for the next financial year,
  • Stakeholder engagement & governance:,
  • Build strong relationships with Partners and senior stakeholders,
  • Own and deliver a clear marketing reporting cadence, including:,
  • Bi-weekly performance updates for management,
  • Monthly marketing reports for senior stakeholders,
  • Quarterly marketing packs for Partner meetings,
  • Translate marketing activity into clear, concise, and commercially relevant narratives,
  • Maintain a structured operating rhythm across planning, reporting, and performance tracking,
  • Demand management & prioritisation:,
  • Act as the central point of oversight for incoming marketing requests,
  • Assess, prioritise, and align requests against strategic priorities,
  • Ensure focus is maintained on high-impact activity, avoiding fragmentation,
  • Success in this role will look like:,
  • Continued momentum and delivery across key campaigns and priority sectors,
  • Strong alignment between marketing activity and commercial outcomes,
  • Clear prioritisation and effective allocation of budget and resources,
  • Clear, consistent, and valued communication of marketing performance to stakeholders,
  • A well-defined and actionable global marketing strategy for the next financial year,
  • A visible, hands-on leadership style, with strong involvement in campaign delivery and output quality,
  • Fast, pragmatic decision-making that keeps work moving and avoids over-complexity,
  • A team that feels supported, challenged, and clear on priorities, with minimal friction or rework,
  • Global working model:,
  • This is a global role with core markets in the UK, US, and South Africa,
  • The majority of the marketing team is based in the UK, so regular collaboration within UK working hours is important, alongside engagement with US stakeholders and activity,
  • You’ll need to be comfortable operating across time zones, with a level of flexibility in your working pattern to stay connected to both the team and the business
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