United Kingdom

Content & Social Media Marketing Manager, Lowestoft

Content & Social Media Marketing Manager, Lowestoft
Description

An exciting new opportunity has arisen for a dedicated Hybrid Content & Social Media Marketing Manager to take the digital presence of one of the UK's leading healthcare providers, based in Suffolk, to the next level.

This is an outstanding opportunity for a proactive digital leader to thrive within an in-house environment. You will be responsible for leading and shaping the company social media strategy across rapidly growing divisions, playing a key role in their continued success.

As the Content/Social Media Manager your key responsibilities include:

  • Proactively audit current output and design a unified strategy that works at the corporate brand level, right down to the hyper-local care home and branch level
  • Partner with our Digital Marketing Manager, Web Developer, and Graphic Designers to build seamless, high-converting integrated marketing campaigns
  • Optimise our output for Return on Investment (ROI), shifting focus entirely away from likes/shares to hard lead generation and reduced Cost Per Acquisition (CPA)

The following skills and experience would be preferred and beneficial for the role:

  • You understand how to market highly sensitive, emotional services (adult social care/dementia) while maintaining strict regulatory (CQC) compliance and resident dignity
  • Proven experience creating engaging content across multiple social media platforms, including Facebook, Instagram, LinkedIn, TikTok and YouTube
  • Strong copywriting and storytelling skills, with the ability to create content that resonates with families, residents, healthcare professionals and wider communities
  • Ability to capture and produce high-quality photo and video content, including filming, editing and optimising content for different platforms.
  • Excellent understanding of social media trends, algorithms and best practices to maximise engagement and audience growth
  • Experience managing social media communities, responding to enquiries and maintaining a positive brand reputation online

The successful candidate will receive an excellent salary of £40,000 per annum. This exciting position is a Hybrid role - 3 days working from home and 2 days per week at the head office. In return for your hard work and commitment you will receive the following generous benefits:

  • 10% Performance based bonus
  • Comprehensive induction and training programme
  • Opportunities for career development and progression
  • Employee Assistance Programme
  • Blue Light Card Scheme
  • Loyalty Bonus
  • Full DBS disclosure paid for
  • Private Healthcare
  • Employee Wellness Health Assured Benefit Program
  • Employee Benefits & Discount Scheme

Reference ID: 7314

To apply for this fantastic job role, please call on 0121 638 0567 or send your CV

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