Senior Brand Marketing Manager, Manchester

dSb is exclusively recruiting for an ambitious and fast-growing athleisure brand redefining performance and style. Their mission is simple: empower individuals to reach their full potential through innovative, high-performance activewear.

The opportunity is for a Marketing Manager to lead strategy, drive brand growth, and deliver impactful campaigns across multiple channels. If you’re both creative and data-driven, this is your opportunity to make a real impact.

Key Responsibilities

• Develop and execute a results-driven marketing strategy aligned with brand goals
• Identify growth opportunities, strengthen brand positioning, and boost engagement

Campaigns & Content

• Plan and deliver multi-channel campaigns (digital & offline)
• Oversee creation of high-quality content across social, video, and web

Digital Marketing

• Manage and optimise social media, paid ads, email marketing, and influencer campaigns
• Stay ahead of trends and implement innovative marketing tactics

Leadership

• Lead the Marketing function
• Collaborate cross-functionally to ensure seamless execution

Insights & Performance

• Analyse campaign performance and market trends
• Use data and insights to continuously optimise strategy

Partnerships

• Build and manage relationships with influencers, partners, and collaborators
• Drive brand awareness through strategic partnerships

Budget Management

• Own and manage marketing budgets to maximise ROI
• Track performance and report on spend effectively

What they're looking for

• Proven experience in a marketing management role (MUST HAVE fashion, apparel or retail brand)
• Strong knowledge of digital marketing platforms (Meta, TikTok, etc.)
• Analytical mindset with the ability to turn data into action
• Excellent leadership, communication, and organisational skills
• Creative thinker with a passion for fitness, fashion, and athleisure

Why Join them?

• Be part of a high-growth, forward-thinking brand
• Opportunity to shape strategy and make a measurable impact
• Collaborative, energetic, and creative team environment

This job can be considered on a remote working basis, with monthly visits to their HQ in Northern Ireland. Hybrid working is also considered if based in Northern Ireland.

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